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Fernando Portela

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Navigating the Future: The Outlook of DTC, B2C, and B2B Email Marketing

Navigating the Future: The Outlook of DTC, B2C, and B2B Email Marketing

Email marketing is still the highest ROI marketing channel for most industries and will remain one of the best-performing channels for an eCommerce brand.

Klaviyo Audit Checklist

Klaviyo Audit Checklist

Use this simple checklist to quickly audit a Klaviyo account to spot issues, potential opportunities, flow ideas, and how to grow an account’s performance over time.

What is a good email revenue per recipient (RPR) following Klaviyo benchmarks?

What is a good email revenue per recipient (RPR) following Klaviyo benchmarks?

Understanding the revenue per recipient metric is key to finding the balance between email list health from a deliverability standpoint and driving aggressive revenues.

How to use Midjourney AI image generator to create images for your emails

How to use Midjourney AI image generator to create images for your emails

If you want AI-generated images for your emails, blog posts, and social media shares — and who doesn't? — the gold standard is Midjourney and OpenAI's Dall-E 2.

BF/CM Segmentation Playbook

BF/CM Segmentation Playbook

While we love segments all year round, the holiday season is an especially important time to take advantage of your customer’s data and send catered content at the right time.

How to Send and Sync Contacts From Typeform to a Klaviyo List (Step-by-Step Guide)

How to Send and Sync Contacts From Typeform to a Klaviyo List (Step-by-Step Guide)

How to take advantage of Typeform contacts and automate the process in Klaviyo forms with Zapier?

How to Send and Sync Contacts From Google Forms to a Klaviyo List (Step-by-Step Guide)

How to Send and Sync Contacts From Google Forms to a Klaviyo List (Step-by-Step Guide)

How to take advantage of google form contacts and automate the process in Klaviyo forms with Zapier?

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